Image Concepts applies one formula per variant so you can A/B test angles - 2 credits each.
Before & After
Show the shift your product creates - problem on one side, result on the other.
Feature & Benefit
Lead with the product in frame and the benefit in the headline.
Us and Them
Contrast the old way with your product as the hero.
Offer & Sale
Make the offer, price, or bundle obvious at a glance.
Statistics
Put proof, specs, or numbers on the creative so the claim is scannable.
Testimonial
A customer-style claim next to your product - written for your brand.
Bold Claim
A short, scroll-stopping line with your product as the hero.
URL to Video Ads uses a motion formula on the same product. 4–8s for TikTok, reels, and stories.
Before & After
Open on the problem, hold the product, end on the result.
Unboxing
A first-look reveal of your product - no filming required.
UGC-style review
A short first-impression clip built from your product photos.
Problem & Solution
Hook the pain, then show your product as the fix.
Demo
One clear use action, then a hero hold of your product.
Custom Templates and Market Insights personalize for tracked products on every plan. Upgrade for more tracking and watchlist slots.